Home Monitoring Awareness Campaign for Rijnstate

Rijnstate launched a targeted campaign to boost awareness and adoption of home monitoring among healthcare workers, partnering with Strakz and HealthChain to create an engaging experience. The 'Thuismonitoring-on-tour' featured a two-sided van that demonstrated home monitoring's practicality for both patients and staff, fostering engagement through interactive events and giveaways. The campaign successfully increased understanding and usage of home monitoring, highlighting its value in everyday care. By strategically placing the van in various departments and offering incentives, the initiative ensured visibility and sustained participation among healthcare professionals.

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Added to Agency Inside: March 22, 2026