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Boost Average Order Value with Cart Notification: Eggink verpakkingen Case Study

Agency
Frontis
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None
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Eggink verpakkingen aimed to boost webshop revenue in 2018 by increasing average order value. The challenge was to motivate customers to upgrade their orders without sacrificing conversion rate. A cart notification was implemented, showing a free shipping message when customers added items between €75 and €100. This led to a 14.5% higher average order value and a 20% increase in total revenue. The solution balanced customer motivation with conversion rate preservation, demonstrating effective customer behavior influence. The collaboration with Eggink verpakkingen highlighted the importance of strategic cart design in driving sales.

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Published around: December 1, 2023 ?
Added to Agency Inside: March 25, 2026

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