Carrom Board: 30% Sales Surge via Innovative Campaign

Agency
Ogilvy
Brand
Platforms
None
Services
None

Ogilvy crafted a data-driven campaign for Carrom Board, leveraging AI-powered personalization to boost engagement and sales. By integrating real-time analytics with creative storytelling, the campaign achieved a 30% increase in customer acquisition within six months. The strategy focused on hyper-targeted messaging across social media and mobile apps, resulting in a 25% rise in app downloads and a 15% boost in in-app purchases. The success was measured through a 40% improvement in user retention rates. The campaign demonstrated the power of AI-driven personalization in driving measurable results for a premium snack brand. The approach highlighted the importance of combining technology with strategic creativity to achieve business goals.

View the full case on the agency site
Original write-up, full visuals, full context.
Visit full case study
Published around: October 15, 2025 ?
Added to Agency Inside: March 22, 2026