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Code for the People Optimizes WordPress for The Tab's Growth

Agency
Human Made
Platforms
WordPress
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The Tab, a multi-site network of student newspapers, faced challenges in boosting advertiser revenue and simplifying contributor experience. Code for the People optimized their WordPress platform, implementing custom targeting for ads and streamlining content registration with Gravity Forms. These changes enhanced reader engagement and advertiser access, driving increased revenue. The project focused on improving functionality for both readers and advertisers, ensuring a seamless experience for contributors while expanding the platform's reach and profitability.

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Published around: June 3, 2025 ?
Added to Agency Inside: March 22, 2026

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