Compliance & Localization: Johnson & Johnson Vision's ANZ Digital Transformation
Johnson & Johnson Vision faced complex regulatory challenges across Australia and New Zealand, requiring localized content and compliance adjustments for two distinct websites. Emote Digital ensured all claims, images, and disclaimers met medical and legal standards, addressing issues like incorrect market approvals and privacy policy misalignments. The team built an ANZ version of the European SILK laser vision correction site, localizing product ranges, ordering info, and disclaimers while removing unavailable products in Australia and New Zealand. SEO improvements enhanced visibility for the SILK content, demonstrating Emote Digital's expertise in navigating regulatory complexities and delivering compliant, region-specific digital experiences.
