From Blank Canvas to Community Brand: NFG's Human-Centric Identity

Redkiwi helped Netwerk Financieel Gezond MVS (Maassluis, Vlaardingen, Schiedam) create a human-centric brand identity that fosters community and collaboration. The new visual system includes a marker-style logo, inclusive design, and a style guide for digital and social media. The brand reflects the region's culture through a warm, approachable tone and vibrant colors that resonate with both residents and professionals. The logo, designed in marker style, symbolizes the power of ideas and action, while the color palette and typography enhance accessibility and engagement.

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Added to Agency Inside: April 24, 2026