Haagse Ondernemers in de Spotlight: Bocavista, Nico de Voogd, Fleur Beemster
This campaign elevated the visibility of the Den Haag Ondernemersportaal by showcasing local entrepreneurs through compelling portraits and videos. Featuring Bocavista, Nico de Voogd, and Fleur Beemster, the campaign highlighted the challenges and triumphs of Haagse businesses, with each portrait capturing a unique story and a clear call-to-action to visit the Ondernemersportaal. The crossmedia approach ensured the message was visible across social platforms, city streets, and public events, fostering trust and awareness among local entrepreneurs. The campaign's strategic use of personal stories and practical solutions not only increased the Ondernemersportaal's visibility but also motivated entrepreneurs to engage with the platform. By emphasizing inclusivity and the importance of local business, the initiative successfully positioned the portaal as a vital resource for Haagse ondernemers, reinforcing its role in supporting the local economy.
