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Hume Grammar Boosts Enrollment via Google Digital Marketing

Agency
Emote Digital
Platforms
Google
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Hume Anglican Grammar faced the challenge of connecting parents with the best educational options in Victoria, competing against established schools. Emote Digital implemented a Google brand campaign and local search strategy, along with display ads and ongoing SEO optimizations to drive qualified leads. By targeting parents’ core concerns—location, spiritual learning, and fees—Hume saw a 30% increase in school tour bookings within six months. The campaign focused on remarketing visitors who left without booking, ensuring conversions from generic keywords while keeping costs low. The results highlighted the effectiveness of targeted digital marketing in enhancing school visibility and enrollment rates.

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Published around: March 6, 2025 ?
Added to Agency Inside: March 23, 2026

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