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Manasquan Fasteners Boosts B2B/B2C Sales with Shopify Plus Migration

Agency
Fyresite
Platforms
Facebook Meta Shopify Shopify Plus
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Manasquan Fasteners faced challenges managing 2,000+ SKUs across B2B and B2C sales on a legacy platform. Migrating to Shopify Plus enabled scalable operations, optimized customer experiences, and streamlined processes. The solution included a custom theme, integrated shipping solutions, and enhanced analytics for performance tracking. The result was improved efficiency, faster order fulfillment, and a unified platform for both retail and wholesale customers. The migration also supported a blended B2B/B2C strategy with features like pricing visibility, bulk ordering, and tax-exemption workflows. Shopify Plus provided the necessary control and speed to drive growth and ensure a seamless customer journey.

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Published around: October 17, 2025 ?
Added to Agency Inside: March 22, 2026

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