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Parallel Development: NDI's WordPress E-Commerce Transformation

Agency
Osom Studio
Brand
NDI
Platforms
WordPress
Industries
Technology & SaaS
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NDI's e-commerce site underwent a transformative parallel development process, enabling seamless updates without downtime. By building a new template alongside the existing one, the team addressed technical debt while maintaining the same WordPress instance and shared database. This approach minimized server risks and ensured a smooth transition during the full site launch. The project, initiated with a comprehensive code audit, focused on optimizing performance and user experience, resulting in a more efficient and modern platform. The outcome showcased the power of parallel development in balancing innovation with stability.

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Published around: October 7, 2025 ?
Added to Agency Inside: March 22, 2026

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