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Shopify B2B Migration for Cakesmiths: Streamlined Operations & Enhanced Customer Experience

Agency
Swanky
Brand
Cakesmiths
Platforms
Shopify
Services
None
Industries
Retail & E-commerce
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Cakesmiths, a B2B retailer with £20m+ GMV, migrated from Opencart to Shopify to leverage native B2B functionality. Swanky’s team mapped complex custom data and workflows into Shopify’s B2B features, reducing bespoke development and improving scalability. The new platform offers tailored shipping thresholds, loyalty programs, and personalized incentives, enhancing operational efficiency and customer experience. The migration resulted in a more flexible, scalable ecommerce solution that meets the needs of both suppliers and customers.

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Original write-up, full visuals, full context.
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Published around: August 5, 2026 ?
Added to Agency Inside: September 7, 2026

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