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Shopify Migration for NAKED Copenhagen: Scaling a Sneaker Movement

Agency
Ask Phill
Platforms
Meta Shopify Klaviyo
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After a diagnosis, NAKED Copenhagen migrated to Shopify to power its vision of empowering women through sneakers. The brand faced challenges in reaching a broader audience, particularly women, in a traditionally male-dominated sneaker culture. By integrating Klaviyo for community building and implementing fairness control, the platform now supports 15K products and 6 apps, enabling the brand to scale its sneaker movement. The migration allowed NAKED to build a seamless shopping experience, focusing on growth and innovation. The brand’s tagline, 'Supplying girls with sneakers,' remains true as it now leverages Shopify’s capabilities to meet its ambitions.

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Original write-up, full visuals, full context.
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Published around: July 30, 2025 ?
Added to Agency Inside: March 22, 2026

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