Sonae MC Ecosystem Maps Enhance Employee Experience

Sonae MC partnered with Koos to create Ecosystem Maps revealing the complex networks of their 34,000 employees, from stores to headquarters, to better understand their needs and motivations. By integrating qualitative insights from CHRO teams and service design methodology, the study uncovered key pain points and opportunities for improvement, laying the groundwork for a more cohesive employee experience. The results highlighted the importance of aligning employee experiences across all operational touchpoints, ensuring a consistent and supportive environment for every employee.

View the full case on the agency site
Original write-up, full visuals, full context.
Visit full case study
Published around: October 7, 2024 ?
Added to Agency Inside: March 24, 2026