Vaseline's Transition Body Lotion: Clinically Proven Skincare for Transgender Women
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Vaseline collaborated with Ogilvy Singapore to develop Transition Body Lotion, the world's first clinically proven skincare solution for transgender women. After two years of research, the product addresses skin health challenges faced during the transitioning process, offering targeted care for the global transgender community in Thailand. The initiative highlights Vaseline's commitment to inclusive, science-backed skincare. The launch marks a pivotal step in creating accessible, gender-affirming products that prioritize skin health and well-being.
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Published around:
November 10, 2025
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Added to Agency Inside:
March 22, 2026