Charity Aid Foundation Webinar Success
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The Charity Aid Foundation launched a webinar series to boost fundraising effectiveness and engagement, leveraging Act-On's marketing automation and Oktopost for social media management. The campaign achieved 729 registrations, 385 attendees, and a 53.47% attendance rate, surpassing industry averages. Participants also saw a 61.04% response rate, demonstrating strong customer engagement and lead nurturing success. The initiative significantly increased charitable donation volumes and strengthened CAF's position as a trusted fundraising advisor for small/medium charities. The campaign highlighted the power of targeted digital marketing in driving both awareness and conversion.
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Published around:
February 7, 2025
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Added to Agency Inside:
March 23, 2026